If you are like most businesses, you know you want a website, and you may have some basic knowledge of HTML, but your knowledge doesn't go beyond that. If this is the case for you, you'll want to look into an e-commerce platform like 1ShoppingCart. These software solutions offer the whole package deal: a website with a professionally designed layout, and fully integrated shopping functionality. This means that you can add products, keep track of stock, accept credit cards for payments, and even automate some of the shipping processes.
If the convenience of using an e-commerce platform isn't enough to convince you, consider these additional benefits of having a website:
- You'll always be accessible to your customers, regardless of what day it is, what time it is, if 'it's a holiday, if there's inclement weather, etc.
- Between online promotion and SEO, you'll reach a larger audience.
- You can boost your company's reputation by asking customers to leave a brief review or write a short testimonial about you - these can be hosted on your website, or left on third-party websites like Yelp or Foursquare, with a link back to your site.