Because of this reason it was acquired by the most popular social media portal that is Facebook at the cost of $1 billion and it was seen as a move to counter the attack faced by rival Twitter’s Vine Service.
Curiosity for Instagram can be judged from the fact that Nokia even launched an app called #2instawithlove earlier in this year so that customers can have a feel of the instagram and related applications.
The Launch of Instagram on Windows 8 Platform and its benefits
- In case you want to increase the overall brand value then you can utilize the instagram in a big and unique way to showcase your products. As the number of Instagram users in growing with each passing day it seems that it is a good platform to advertise your company’s products and its brand
- If you want to showcase your company’s products in a creative and artistic manner then Instagram is the right and perfect platform to do so. Enough source of inspiration is available when you see many leading brands showcasing and advertising their products on Instagram
- You can even upload photos from the inside of your stores and products that you want to showcase. In fact you can also show your latest collection of clothes and accessories over Instagram to create more interest and surprise for the user and customers and hence increase your business to a new level.
- The concept of increased brand engagement is new but it is fast catching up with the masses and helps you to build a stronger relation with your customers and helps increasing the loyal base of customers that can also help your company to grow by the word of mouth publicity.
- As all of the smart phones come with an advanced cameras and hence it is very easy and convenient to click photographs and direct upload it on your instagram profile.
- Moreover, you can also incorporate various other social media platforms and concept with your Instagram profile.
- It is seen as the most cost effective and efficient way of social media marketing and Nokia is trying to capture this market with this launch.